Read more about the article 7 Key Steps to Creating a Business Growth Strategy That Works
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7 Key Steps to Creating a Business Growth Strategy That Works

Your business needs a business growth strategy, especially if you are a small or medium-sized business. The statistics are clear, startup businesses are risky, but a quality growth strategy can help. As Entrepreneur Magazine elucidates, “If only half of startups survive more than five years and only one-third make it to 10, what’s the one thing you could do to ensure your company is sustainable? The answer is to create a growth strategy for your business, of course.” Business growth strategies are vital for well-established businesses as well, and they can (and should) change as markets shift, customer priorities change, or labor markets respond to cultural change.But a business growth strategy is much more than hoping for the best. The best growth strategy has a framework, and a detailed plan for how you get from where you are to where you hope to be. We’ve established a list of 7 key steps to creating a business growth strategy that works. Determine areas for growthAny effective business growth strategy must begin with identifying the target area (or areas) for growth. HubSpot explains, “It’s great that you want to grow your business, but what exactly do you want to grow? Your business growth plan should hone in on specific areas of growth.” They go on to suggest some of those areas:“Growth…

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Read more about the article The Importance of Digital Transformation in Business
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The Importance of Digital Transformation in Business

If you own or run a business, you have probably heard of digital transformation. If you haven’t, then it’s especially important that you keep reading, but even those who are already aware of the idea may be wrestling with big questions about why digital transformation may be important for their business. Digital transformation is vital for you to modernize and stay nimble In this ever-changing, fast-moving business world. Whether your business is big or small, whether you are public-facing or not, there are digital transformation solutions and services that can help you grow, and make you better at what you do.  In fact, Forbes declared that “the era of digital transformation is here for companies of all sizes and types, from Fortune 500s to startups.”  Let’s take a look at some of the benefits of digital transformation. But first a quick overview. What is digital transformation? One of the things that makes digital transformation feel so alien is that it’s a little hard to define. The Harvard Business Review says,  “Despite years of discussion, understanding what digital transformation means for established companies remains a daunting challenge. Leaders put in charge of a digital transformation feel pulled in many different directions, with competing demands from IT, marketing, sales, and operations. Without a clear understanding, the wrong people are…

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